Friday, August 18, 2006

AOL search Queries -- Most Common Websites Searched

My analysis of AOL search data continued. Many people use web search to search the websites.
Following are the most frequently searched websites.
  1. google.com 568668
  2. yahoo.com 455047
  3. myspace.com 381046
  4. ebay.com 225424
  5. aol.com 169733
  6. askjeeves.com 161628
  7. mapquest.com 120475
  8. disneychannel.com 113156
  9. msn.com 76905
  10. hotmail.com 64289
  11. pogo.com 59658
  12. bankofamerica.com 34671
  13. chase.com 33306
  14. cravelyrics.com 16526

Most common links for keyword "google.com"
  1. http://www.google.com 348057
  2. http://earth.google.com 5474
  3. http://maps.google.com 4736
  4. http://images.google.com 2296
  5. http://news.google.com 1670
  6. http://www.google.co.uk 1607
  7. http://toolbar.google.com 1111
  8. http://video.google.com 707
  9. http://groups.google.com 637
  10. http://scholar.google.com 536
  11. http://googleblog.blogspot.com 510
  12. http://www.google.com.au 430
  13. http://www.googlecom.com 397
  14. http://www.google.ca 383
  15. http://directory.google.com 319

AOL search queries - "How" question are more popular




AOL Published the search data of 500k+ (657k+) "randomized" users. The intentions were good.

Because of all the privacy concerns and reports like one on NYTimes.

I just played with this data to find some general information. I tried to aggregate some data bout question people ask to search engine.

One thing is clear that people like to ask "How" very much. Out of around 21 Million uniq queries fired, around 0.16Million were questions (how what where when which). Out of these 50+% are "How" queries, see attached graph or table below.

Quetion Type count
  • how 91397
  • what 57659
  • where 11630
  • when 9600
  • which 1729
Total 168452 uniq question queries.
Out of all these question 98424 queries generated any click. (58.43%)
All together 216007 number of clicks generated (1.28 clicks / query)

Page Clicks % age
  • 1 175871 81.42
  • 2 22723 10.52
  • 3 7152 3.31
  • 4 3062 1.42
  • 5 1805 0.84
  • 6 1200 0.56
First page results still solves most of the questions.